Comments on: Social Media ROI: Are we comparing like with like? http://www.timdavies.org.uk/2008/01/28/social-media-roi-are-we-comparing/ social media, youth participation, e-democracy & social change Tue, 09 Mar 2010 19:53:16 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Wild Apricot Blog : Making a Case for Social Media Marketing http://www.timdavies.org.uk/2008/01/28/social-media-roi-are-we-comparing/comment-page-1/#comment-50355 Wild Apricot Blog : Making a Case for Social Media Marketing Thu, 16 Apr 2009 14:31:49 +0000 107 at http://www.timdavies.org.uk#comment-50355 [...] 1000 leaflets doesn't mean 1000 leaflets get read," consultant Tim Davies points out, and a leaflet can't report back to you. With the help of basic site analytics and a [...] [...] 1000 leaflets doesn’t mean 1000 leaflets get read,” consultant Tim Davies points out, and a leaflet can’t report back to you. With the help of basic site analytics and a [...]

]]> By: Computer Recycling http://www.timdavies.org.uk/2008/01/28/social-media-roi-are-we-comparing/comment-page-1/#comment-128 Computer Recycling Sat, 06 Sep 2008 16:58:45 +0000 107 at http://www.timdavies.org.uk#comment-128 It is verry true that a lot of those leaflets don't get read but that has to be taken into consideration when printing them. Media today seems to be a lot and a lot more about adverising than about actually informing us about something of actual interest. That is why we tend not to pay too much attention to it. It is verry true that a lot of those leaflets don’t get read but that has to be taken into consideration when printing them. Media today seems to be a lot and a lot more about adverising than about actually informing us about something of actual interest. That is why we tend not to pay too much attention to it.

]]> By: Kin Lane http://www.timdavies.org.uk/2008/01/28/social-media-roi-are-we-comparing/comment-page-1/#comment-131 Kin Lane Wed, 30 Jan 2008 00:19:34 +0000 107 at http://www.timdavies.org.uk#comment-131 Great conversation...lets keep it up. Us social media professionals have to establish a standard set of metrics for determining social media marketing ROI before the masses will follow. They need to see case studies and measured results before they'll follow. Great conversation…lets keep it up. Us social media professionals have to establish a standard set of metrics for determining social media marketing ROI before the masses will follow.

They need to see case studies and measured results before they’ll follow.

]]> By: Beth Dunn http://www.timdavies.org.uk/2008/01/28/social-media-roi-are-we-comparing/comment-page-1/#comment-130 Beth Dunn Mon, 28 Jan 2008 21:10:28 +0000 107 at http://www.timdavies.org.uk#comment-130 interesting - I think this is a great tack to take, comparing the ROI of social media with the ROI of traditional printing of materials. The fact is, there is a tougher burden of proof laid on new methods of communications than on old ones. The old ways may have minimal returns themselves, but at least they are (considered to be) a known quantity. interesting – I think this is a great tack to take, comparing the ROI of social media with the ROI of traditional printing of materials.
The fact is, there is a tougher burden of proof laid on new methods of communications than on old ones. The old ways may have minimal returns themselves, but at least they are (considered to be) a known quantity.

]]> By: Beth Kanter http://www.timdavies.org.uk/2008/01/28/social-media-roi-are-we-comparing/comment-page-1/#comment-129 Beth Kanter Mon, 28 Jan 2008 17:08:59 +0000 107 at http://www.timdavies.org.uk#comment-129 I like your thinking here and would love to see a case study! I like your thinking here and would love to see a case study!

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