• Amy Sample Ward Says:

    Terrific post; thank you for sharing!

    I love the Cs and especially your examples under each one. I wouldn't add any more or take any away. What I would like to see is the way you think each C interactions/requires/enables/benefits the other Cs.

    One of the most important and most incredible aspects of social media is the way that people can have real connections with others. This is true also of the 7Cs you identified.

    Collaboration directly feeds into successful campaigning; campaigning without features for collaboration will be much less successful; creative expression can function on its own, but creative expression WITH conversation with the community means that the expressed idea or emotion can continue to grow and take new shape based on the input of others, the challenges/questions of others, and the support of the community; etc.

    Thanks for the terrific thoughts!

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