Connected Generation 2010: The Conference

Lots of people have been starting to ask me when the next ‘Connected Generation’ event will be taking place. Well, thanks to the sterling work of Katie Bacon, we’ve just booked The Watershed in Bristol for 7th May 2010 to host Connected Generation 2010 – a one-day conference exploring youth engagement and technology in 2010. Based on feedback from participants at recent training events, and on the positive response to the Beyond Twitter event we ran up in Wrexham last year, we’re trying a mixed Conference and Open Space format again – with a morning of top-quality input from speakers and a range of pre-planned workshops, followed with an afternoon of curated unConference, where delegates can set the agenda and direct the conversations.

Bristol Watershed - the Venue

I’m delighted that key speakers at the event will include a gender balanced panel with:

We’re still in the process of confirming the workshop programme, but plans include:

  • Ethics and ICT – workshop with Andy Phippen from Plymouth University;
  • Promoting Positive Activities with Social Media with Steven Flower from Plings;
  • Safe and Sound Foundations – proactive approaches to safe social media engagement with young people, staff and volunteers;

If there is a workshop you would particularly like to see, drop in a comment and I’ll see what we can do…

Full details and online booking available here. (If you can’t order online because your organisation needs invoicing etc. just drop me a line…)

Fingers crossed, we’ll also be using the event to launch a new ‘Youth Engagement and Social Media’ resource which Katie and I are hard at work drafting, and, if you want, you can pre-order a copy when booking your place at the conference.

Content analysis, tagging, linked data and digital objectivities

February 22, 2010 by Tim · 3 Comments
Filed under: Reflective Learning 

I’ve tried to keep musings on research methodology & epistemology mostly off this blog (they are mostly to be found over on my just-out-of-stealth-mode ‘Open Data Impacts’ research blog), however, for want of somewhere better to park the following brief(ish) reflections:

  • Content Analysis is a social science method that takes ‘texts’ and seeks to analyze them: usually involving ‘coding’ topics, people, places or other elements of interest in the texts, and seeking to identify themes that are emerging from them.
  • One of the challenges of any content analysis is developing a coding structure, and defending that coding structure as reasonable.In most cases, the coding structure will be driven by the research interest, and codes applied on the basis of subjective judgements by the researcher. In research based within more ‘objective’ epistemic frameworks, or at least trying to establish conclusions as valid independently of the particular researcher – multiple people may be asked to code a text, and then tests of ‘inter-coder reliability‘ (how much the coders agreed or disagreed) may be applied.
  • With the rise of social bookmarking sites such as Delicious, and the growth of conventions of tagging and folksonomy, much online content already has at least some set of ‘codes’ attached.For example, here you can see the tags people have applied to this blog on Delicious.
  • Looking up any tags that have been applied to an element of digital content could be useful for researchers as part of their reflective practice to ensure they have understood an element of content from a wide range of angles – beyond that which is primarily driving their research.
  • (With many caveats) It could also support some form of ‘extra-coder reliability’ providing a check of coding against ‘folk’ assessments of content’s meaning.
  • The growth of the semantic web also means that many of the objects which codes refer to (e.g. people, organizations, concepts) have referenceable URIs, and if not, the researcher can easily create them.Services such as Open Calais, and Open Amplify also draw on vast ‘knowledge bases’ to machine-classify and code elements of text – identifying, with re-usable concept labels, people, places, organizations and even emotions. (The implications of machine classification for content analysis are not, however, the primary topic of this point or post).
  • Researchers could chose to code their content using semantic web URIs and conventions – contributing their meta-data annotations of texts to either local, or global, hypertexts.For example, if I’m coding a paragraph of text about the launch of data.gov.uk, instead of just adding my own arbitrary tags to it, I could mark-up the paragraph based on some convention (RDFa?), and reference shared concepts.From a brief search of Subj3ct for ‘data’, I quickly find I have to make some fairly specific choices about which concepts of data I might be coding against, although hopefully if they have suitable relationships attached, I may be able to query my coded data in more flexible ways in the future.
  • All of this raises a mass of interesting epistemic issues, none of which I can do justice to in these brief notes, but which include:
    • Changing the relationship of the researcher to concept-creation – and encouraging both the re-use of concepts, and the shaping of shared semantic web concepts in line with the research;
    • The appropriateness, or not, of using concepts from the semantic web in social scientific research, where the relatively objectivist and context free framing of most current semantic web projects runs counter to often subjectivist and interpretivist  leanings within social science;
    • The role of key elements of the current web of concepts on the semantic web (for many social scientific concepts, primarily Wikipedia via the dbpedia project) where the choice of what concepts are easily referenceable or not depends on a complex social context involving both crowd-sourcing and centralised control (ref the policies of Wikipedia or other taxonomy / knowledge base providers).
  • The actual use of existing online tagging, and semantic web URIs as part of the content analysis coding process (or any other social scientific coding process for that matter) may remain, at present, both methodologically challenging, and impractical given the available tools – but is worth further reflection and exploration.

Reflections; points to literatures that are already exploring this; questions etc. all welcome…

Curating a conference: young people in a digital world

February 10, 2010 by Tim · 3 Comments
Filed under: Quick linking, Social Media, Youth Work 2.0 

This is a quick blog post to link to the videos and social reporting content from last week’s Young People in a Digital World conferences in Wales which are now available through the newly launched Digital Youth Wales network.

You can find over five hours content, including a fantastic panel discussion with young people from Swansea schools and colleges, insights from e-Moderation and Moshi Monster’s Chief Community & Safety Officer, my interview with Tanya Byron, and some great examples of digital youth work from Swansea. You might even find a clip of me trying to unpack how, through the lens of youth work values, the Internet provides an exciting opportunity space for youth work.

Curating social reporting

As well as the webcast recordings (created by the ever friendly and professional Richard Jolly and Diarmaid Lynch) the event was also comprehensively ’socially reported’ with live-blogging, video interviews and more being co-ordinated by David Wilcox and Chie Elliott.

All of which, thanks to the kind support of Sangeet from WISE KIDS who organised the conference, gave me a chance to try out further exploration of curating content from social reporting. Building on the IGF09 Drupal+FeedAPI framework, I’ve put together a micro-site within the Digital Youth Wales site which links together a record of live-blogging, with the webcast video, and any informal social reporting videos for each session.

Take a look here to explore the individual sessions – and do let me know your ideas for how this sort of social reporting aggregation could be improved or further developed…

A campaign that’s time has come: Robin Hood Tax #rht

February 10, 2010 by Tim · 5 Comments
Filed under: Quick linking 

I’ve long supported the idea of a Tobin Tax some form of Tobin-like tax (update 11th Feb) – taxing financial market transactions a minute amount to fund development and investment in poverty reduction (and more recently, climate change prevention, adaptation and mitigation). The trouble is, talking about a financial transaction tax isn’t the easiest thing to do.

So it’s fantastic to see the launch today of the Robin Hood Tax campaign. If you support one campaign this year…make it this one.

ICT Ethics – finding new equilibria profession by profession

January 28, 2010 by Tim · Comment
Filed under: Civic Participation, Youth Work 2.0, digital inclusion 
Ethical ICT in Youth Work (c) Tim Davies 2010

Ethical ICT in Youth Work (c) Tim Davies 2010

[Summary: Ethics belongs to professions, not problems & an ethical framework for youth and ICTs will require each workforce to seek new equilibria based on a number of inter-related elements]

I spend a very interesting day yesterday at a workshop organised by DC10Plus exploring the possible creation of an ‘ethical framework for ICT and young people’. This post contains a set of reflections and ‘thinking aloud’ following that session…

With technologies and the dynamics of digital environments constantly developing, ethical frameworks, over and above guidance and best-practice, are very much needed to help all those involved in work with young people (and young people themselves) to think critically about the ways technologies are used in, and impact upon, the lives of children and young people. However, when it comes to practical ethics for the public sector, it’s crucial to remember that ethics belong to professions, not problems.

That was a point brought home to me the Connected Practice symposium in September last year, where it was clear that different professional groups approached their work from very different motivations and with very different practical and ethical frameworks. Whilst some would argue the rise of a network society leads to a dissolution of barriers between professionals, and consequently, the dissolution of clear and distinct forms of professional practice, right now we are in an environment of inter-disciplinary practice, rather than post-disciplinary practice  - and there are real advantages to be found in each different professional group working out it’s own ethical responses to ICT. A ‘meta-ethical’ public sector framework of general ethical principles may support a degree of compatibility and interface between different professional ethical approaches to ICT, but should not try to replace the process of each profession working out it’s ICT ethics in it’s own context. For a real practice example of how professional context affects the sorts of ethical and practical implications of using ICT – take a look at this forum thread over on Youth Work Online – where the differences between the nature of practice and relationship with young people and youth workers in statutory and voluntary sector youth work settings is leading to a need to adapt and think critically about guidance on how youth workers should use social networking sites.

The point that ethics belong to professions, not problems also highlights that ICT ethics should start, not from concerns about ICTs per-se, but from a recognition of how ICTs impact upon and cut across the concerns of different professional groups within the public sector. And any approach to ethics for ICTs & Young People should have a clear account of where and why a specific focus on young people is warranted. In Safe and Effective Social Network Site Applications for Young People (p. 7) I’ve argued that the UN Convention on the Rights of the Child, the Law, and neuro-scientific understandings of adolescence are critical to any such account.

Finding a new equilibrium

Professional ethics guide how individuals and organisations with a set of specific goals should behave in the pursuit of those goals, given the particular contexts in which they work. It might be thought that professional groups can just look at their existing ethical codes and apply them directly to the Internet. However, in my experience exploring youth work values and ethics that turns out not to be quite so straightforward. Whilst it is possible (as we do on p.g. 17 & 18 of the Youth Work & Social Networking Report) to explore how the values of a profession play out in a digital world – deriving practical and ethical guidance for real world situations is not just a case of looking at values and the realities of the online world, but involves finding an equilibria between at least six different elements, as the diagram above shows. Each element is both a variable that may be open to change, but equally a constraint on working out an ethical position:

  • Young people’s use of social media/ICT/the Internet – ethics cannot be built for the ‘ideal world’, but must be developed for the world we are in. At the same time, ethical approaches may involve challenging current patterns of ICT use and seeking to encourage young people to approach ICTs in different ways.
  • Professional values and skills – professional values in many service start from an analysis of the world and a desire to change something in it – be that a desire to tip the balance of power in favour of young people in core youth work theory, or a desire to reduce crime and increase social control in the basic analysis of law enforcement services. However, ICTs are implicated in ongoing changes to the world – and so professional values need to be re-examined in light of the digital world – without being abandoned.
  • Models of online communication and collaboration – there are many different ways of working online. Only some should be seen as ‘youth work’ ways of working – and the choice over which ways of working are ruled in, and ruled out, of a youth work framework of ethics for ICT use will impact upon the nature of that framework. The choice of ethics will also determine which forms of online communication and collaboration are (a) open to youth workers, and (b) likely to be open to youth workers in ways that allow them to be effectively used.
  • Features of available / popular social media tools – this is a particularly interesting ‘variable’ – as to an extent, for most professionals, the tools available to use are not seen as something over which they have much control. Facebook works the way it does. Changing that is not in the power of the individual practitioner. However, the plug-in and application architectures of many social media spaces mean that it may be possible for them to be adapted to be made ’safer spaces’ for youth work practice, or more appropriate settings for the forms of practice a worker wants to explore. Right now, reshaping social media spaces is beyond the means of most practitioners – but if made more accessible, could enhance the possibility of ‘ethical and effective’ online practice.
  • Institutional drivers of, and barriers to, online working. See the 50 Barriers wiki on this one.
  • Consideration of opportunities and risks – based on real evidence about the opportunities and risks young people face online.

I recognise that this is still a fairly sketchy model – and my use of language above is neither as clear, nor as precise, as would be ideal. However, I wanted to share this now both for the Ethical ICT & Youth project, and as part of ongoing thinking for another project which I hope to be blogging more about soon…

What would you ask Tanya Byron?

January 22, 2010 by Tim · 3 Comments
Filed under: Quick linking 

Update 9th Feb: I took some of the questions suggested below, along with a range of others, to an Interview with Dr Byron last week – and the webcast of that interview is now available through the Young People in a Digital World conference website.

On Saturday, on behalf of WISE KIDS, I’m going to be interviewing Tanya Byron, author of the ‘Safer Children in a Digital World’ report (known as the Byron review), for a video keynote to be shown at the WISE KIDS – WISP (Wales Internet Safety Partnership) conference in Swansea taking place on the 1st of February.

With the recent launch by the UK Council on Child Internet Safety (created as a result of one of Tanya’s recommendations in the report) of the Click Clever, Click Safe strategy, it should be a good opportunity to find out how far the insights of the Byron Review have been taken into account in policy making, and what more practitioners thinking about the opportunities and risks to young people online should be focussed on.

But as well as capturing some of Tanya’s insights on policy and practice around online safety, all the conference team are keen to make sure we’re also getting Tanya’s insights on the questions that practitioners have.

So – what should I be asking in the interview?

I need to put together question ideas by 4pm Friday (22nd Jan 2010), so all quick thoughts welcome as comments, or tweeted on the #ypdw2010 hash-tag.

I’ll ask as many questions as I can, and responses will be shown at the Swansea conference, and we hope, through a new online Digital Youth Wales ning network to be launched very soon…

Skills for public voice & participation alongside skills for social media

Eszter Hargittai was in the Oxford Internet Institute earlier today sharing her research findings on the role of skills and socio-demographic factors in influencing levels of use of the Internet – and particularly web 2.0 spaces.

Implicit in Eszter’s argument was a relationship between the diversity of Web 2.0 use and democratisation. The presentation highlighted how socio-demographic factors, and particularly gender, can have an impact on the extent to which different groups contribute to public online spaces such as YouTube and Wikipedia. It’s not enough to give access to the web, and to web 2.0 for the imbalances in who is speaking and expressing their views through these online platforms to be challenged. Skills matter in addressing the imbalance.

However, as discussion at the presentation explored, if our concerns are of democratisation, social justice and equality, then the the skills that need to be promoted are far wider than technology skills, or skills to work with social media.

Skills to exercise public voice and to participate in community (online and offline) are arguably prior to the skills to use technology for public expression.

Both as we measure engagement online, and as we work to promote online engagement – keeping in mind a focus not only on digital skills, but also on general skills of public expression, interaction and dialogue is key.

For those working with young people and communities then that perhaps adds up to encouragement to address digital skills as part of wider civic skill-building programmes such as ‘Act by Right (now online as a free resource BTW)’ rather than to address digital skills and social media in isolation.

Hanging out, Messing around, Geeking out – connecting the dots

January 13, 2010 by Tim · 1 Comment
Filed under: Youth Work 2.0, Youthwork 

I’ve just been watching this interview by Howard Rheingold with Mimi Ito. Ito was one of the lead researchers on the MacArthur Digital Youth project which published it’s findings in book form at the end of last year, and has a wealth of insights into the different ways American, and Japanese, teenagers engage with the Internet and mobile phones. In the interview (embedded at the bottom of this post) Ito outlines the different ways in which young people engage – using the: ‘Hanging out’, ‘Messing about’ and ‘Geeking out’ framework that the Digital Youth Project developed.

Hanging Out, Messing About, Geeking OutThe framework offered gets us beyond talk of ‘digital natives’ to an understanding that there are many different patterns and levels of youth engagement with the Internet. Young people’s uses range from a majority predominantly using the Internet to keep in touch with friends or for accessing entertainment content – chilling and killing time, rather than seeking opportunities to engage (the hanging out group) – through to a smaller group who are using the Internet to explore existing interests and new interests, experimenting with creating content or engaging in community online in a fairly light way (the messing about group) – and those who are using the Internet to really go deep into their interests, creating content, participating in communities and more (the geeking out group).

Awareness, Use, OutreachI was struck by how the framework of ‘hanging out, messing about, geeking out’ (and thinking about the relative numbers of young people at each layer of the model) fits with the framework I’ve been using in training with youth services around levels of professional engagement with social media. We’ve been talking about three levels in which youth services can engagement with social media:

  • Awareness – all staff need to be aware of how social media affects young people’s lives – and to understand that young people’s lives play out in both online and offline environments. Staff need to be able to identify risks and respond to them; to be sensitive to the role of the Internet and social media when supporting young people’s personal and social development; and to be able to identify and encourage young people to explore positive online opportunities.
  • Use – some staff should have the skills to use social media and other online services as youth work tools – whether to promote, extend or enhance face-to-face work; to equip young people with critical skills in making greater use of social media; or for promoting young people’s participation in projects. There are a wide range of different ‘use’ roles – and no single member of staff will be suited to them all. Use of social media in youth work builds upon existing practice and starts from established activities or groups.
  • Outreach – some services will want to consider creating new models of online working – reaching out to new groups of young people and providing online-only support and projects, or projects that start online, before leading to face-to-face and blended work.

(Drawn from the Youth Work & Social Networking Project final report (PDF), Davies & Cranston, 2008)

Awareness of social media for all workers ensures that youth services can provide support to the young people ‘hanging out’ online. The use of social media as a youth work tool either helps some of those ‘hanging out’ to move to stages of ‘messing about’ and exploring the possibilities of the Internet in more depth, or encourages young people to ‘geek out’ and get involved in-depth in an issue (and not necessarily a ‘geeky’ issue…).

When it comes to promoting the safety of young people online – we can reasonably expect that having a supportive youth work presence in young people’s exploration of the web as a space for messing about/exploring interests, or geeking out, and getting in-depth into an activity – can help young people to develop the critical skills to interact safely when they are exploring the web without youth work presence.

Combining these two frameworks also helps make sense of digital youth work in another practical way. Whenever planning a project, and thinking about whether it’s focus is on ‘awareness’, ‘use’ or ‘outreach’ – think as well about the young people you are trying to reach. Are they young people whose experience of the web is a place to ‘hang out’ only? Do you need to both show that the issue you’re trying to work on is important and that the Internet can be used for group-work, collaboration, campaigning and other community/civic tasks? Or are you trying to attract the attention of groups who are already ‘geeking out’ on other issues they already care about? In that case – you’ll need to really show how your project could use their existing skills, and could be fun/worthwhile/etc.

The interview

Two opportunities to explore social media & work with young people

[Summary: Two day course, and six-month action learning set on social media in youth work and youth participation]

Getting started with digital youth work, or with using digital tools in youth participation, can seem daunting to many. It’s not enough to just talk about how digital skills are essential assets needed in the youth-serving workforce, or to point to tools and approaches that professionals should be using. Training opportunities, capacity building, and ongoing action learning to inform that training are all needed. Which is why I’m really pleased that 2010 will see the return of two key opportunities.

1) Social Media and Youth Participation Action Learning Set

Building on the Action Learning Set I co-facilitated last year, this six-month (one meeting a month) action learning supports participants who are working to increase their own organizations engagement with social media. Through expert inputs, workshops and shared action learning projects with peers – the action learning set aims to develop the skills of individuals, and the capacity of organizations, to engage with social media in youth participation.

Last year’s set resulted in a printed and online guide; and supported a wide range of local projects – ranging from those focussing on social media and youth engagement around commissioning, to projects supporting the use of social networks to engage young people in care in decision making.

You can find out more about this year’s action learning set (first session taking place at the end of January) and details of how to book in this flyer: Social Media and Youth Participation Action Learning Set

2) Two-day training for Youth Work Professionals

After a successful pilot, Katie Bacon will be leading a number of two-day trainings in 2010, on ‘Social Media for Youth Work Professionals’. Katie & I have developed the course together, and initially we’ll be running a number of sessions in partnership with LECP Training.

This two-day training is designed to support youth professionals from a wide range of backgrounds to develop their understanding of social media and how to use it as a tool in their work. Including hands-on activities to learn to use different social media tools – it’s a practical training that grounds the use of social media tools in professional values and practices.

You can read about the pilot training day in this reflective blog post from trainer Katie Bacon, and keep an eye on the LECP Training network for details of when the public course dates are announced (join the network to get training alerts).

We’re also exploring how this training might be offered as in-service training in individual local authorities, or offered on a regional basis – so if you might be interested in having Katie and/or I come to train with your service/region, then do get in touch.


I’m also hopeful that 2010 will bring the completion of a couple more digital youth work resources I’ve been working on. More on that some other time…

Legacies of social reporting: an IGF09 example

December 30, 2009 by Tim · 1 Comment
Filed under: Reflective Learning, Social Media, Techie things 

[Summary: aggregating content from the Internet Governance Forum & exploring ways to develop the legacy of social reporting at events...]

Introducing social reporting to an event can bring many immediate benefits. From new skills for those participating in the social reporting, to increasing opportunities for conversation at the event, and building bridges between those present at an event, and those interested in the topic but unable to physically take part.

However, the wealth of content gathered through social reporting can also act as a resource ‘after the event’ – offering insights and narratives covering event themes, and offering contrasting and complementary perspectives to any ‘official’ event records that may exist.

Many of the tools I use when social reporting at an event have a certain ‘presentism’ about them. Newer content is prioritised over older content, and, in the case of dashboard aggregators like NetVibes, or services such as Twitter, good content can quickly disappear from the front page, or even altogether.

So, as we got towards the end of a frantic four days social reporting out at the Internet Governance Forum in Egypt earlier this year, I started thinking about how to make the most of the potential legacy impacts of the social reporting that was going on – both in the event-wide Twitterstream, and in the work of the young social reporters I was specifically working with.

Part of that legacy was about the skills and contacts gathered by the social reporters – so we quickly put together this handout for participants – but another part of that legacy was in the content. And gathering that together turned out to be trickier than I expected.

However, I now have a micro-site set up at http://igf2009.practicalparticipation.co.uk/ where you can find all the blog posts and blips created by our social reporters, as well as all the tagged tweets we could collect together. Over the coming weeks colleagues at Diplo will be tagging core content to make it easy to navigate and potentially use as part of online learning around Internet Governance. I’ve run the 3500+ twitter messages I managed to (eventually) aggregate through the Open Calais auto-tagging service as an experiment to see if this provide ways to identify insights within them – and I’ve been exploring different ways to present the information found in the site.

Learning: Next time set up the aggregator in advance
I didn’t start putting together the site (a quick bit of Drupal + FeedAPI, with the later addition of Views, Panels, Autotagging, Timeline and other handy modules) till the final day of IGF09, by which time over 50 blog posts had been added to our Ning website, and over 3000 twitter messages tagged #igf09.

Frustratingly, Ning only provides the last 20 items in any RSS feed, and, as far as I can tell, no way to page through past items; and the Twitter search API is limited to fetching just 1500 tweets.

Fortunately when it came to Twitter I had captured all the Tweets in Google Reader – but still had to scrape Twitter message IDs back out of there – and set up a slow script to spend a couple of days fetching original tweets (given the rate limiting again on the Twitter API).

For Ning, I ended up having to go through and find all the authors who had written on IGF09, and to fetch the feeds of their posts, run through a Yahoo Pipe to create an aggregate feed of only those items posted during the time of the IGF.

It would have been a lot easier if I set up the Drupal + FeedAPI aggregator beforehand, and added new feeds to it whenever I found them.

Discoveries: Language and noise
I’ve spent most of my time just getting the content into this aggregator, and setting up a basic interface for exploring it. I’ve not yet hand chance to dive in and really explore the content itself. However, two things I noticed:

1) There is mention of a francaphone hash-tag for IGF2009 in some of the tweets. Searching on that hash-tag now, over a month later, doesn’t turn up any results – but it’s quite possible that there were active conversations this aggregator fails to capture because we weren’t looking at the right tags.

Social Network Map of Tweets

Mapping Twitter @s with R and Iplot

2) A lot of the Twitter messages aggregated appear to be about the ‘censorship incident‘ that dominated external coverage of IGF09, but which was only a small part of all the goings on at IGF. Repeated tweeting and re-tweeting on one theme can drown out conversations on other themes unless there are effective ways to navigate and filter the content archives.

I’ve started to explore how @ messages, and RTs within Tweets could be used to visualise the structure, as well as content, of conversations – but have run up against the limitations of my meagre current skill set with R and iplot.

I’m now on the look out for good ways of potentially building some more intelligent analysis of tweets into future attempts to aggregate with Drupal – possibly by extracting information on @s and RTs at the time of import using the promising FeedAPI Scraper module from the great folk at Youth Agora.

Questions: Developing social reporting legacies
There is still a lot more to reflect upon when it comes to making the most of content from a socially reported event, not least:

1) How long should information be kept?

I’ve just been reading Delete, which very sensibly suggests that not all content should be online for ever – and particularly with conversational twitter messages or video clips, there may be a case for ensuring a social reporting archive only keeps content public for as long as there is a clear value in doing so.

2) Licensing issues

Aggregation on the model I’ve explored assumes licence to collect and share tweets and other content. Is this a fair assumption?

3) Repository or advocacy?

How actively should the legacy content from social reporting be used? Should managing the legacy of an event also involve setting up search and blog alerts, and pro-actively spreading content to other online spaces? If so – who should be responsible for that and how?


If you are interested in more exploration of Social Reporting, you may find the Social by Social network, and Social Reporters group there useful.

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